Friday, January 11, 2008

Sierra Designs and Ultimate Direction Become Newest Members of the Verde Family

Verde PR is proud to announce that it has become the agency of record for both Sierra Designs and Ultimate Direction, effective immediately. We share many of the same passions and core beliefs on performance, innovation and environment, which makes Verde team super excited to have both brands on board. Likewise, we are anxious to support Sierra Designs' new product innovations and a brand transformation that began in 2006.
At Winter OR, Sierra Designs will unveil a completely new performance apparel collection that we are anxious to check out. Verde will be supporting the company's rebranding efforts by highlighting new innovations and performance products, as well as an expansion of Sierra Designs
Green Effect program commitment to cutting-edge, performance products made with sustainable materials. Check out the full press release for more details.

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