Buff in The North Face Ad Campaign

Buff doing its job-- keeping in the heat, wicking sweat and looking beautiful on The North Face athlete, Hilaree Oneil, on her way up Gasherbrum II in the Karakoram Range.

Backcountry.com launches new apparel line featuring eVent fabrics

Michael Hodgeson over at SNEWS just ran a great piece on Backcountry.com's new line of branded outerwear using eVent™ fabrics. The line launched HERE in late October and has been seeing great results so far.


You can read the full article on SNEWS if you are a subscriber.

Buff Renews Annual Endorsement with Captain Rick Murphy

Buff® Headwear, known for their innovative, versatile and multifunctional headwear, announces the proud, annual endorsement of legendary saltwater angler, Captain Rick Murphy, starting November 1, 2008.

Buff® Sponsors Save Wild Steelhead Festival

Buff® Headwear, known for their innovative, versatile and multifunctional headwear, will be providing custom Save Wild Steelhead UV Buff® head and neckwear to the Save Wild Steelhead Festival on November 5, 2008 at the Emerson Cultural Center in Bozeman, Montana. Additionally, Buff® is slated as a hosting sponsor with proceeds benefiting Trout Unlimited and the Wild Steelhead Coalition non-profit organizations.

Sierra Designs Convert 2 Wins Alpinist Mountain Standards Award

Just before suspending operations in mid-October, the Alpinist magazine editors took the time to award the Sierra Designs Convert 2 tent with their final, prestigious Mountain Standards award.

MTBR Highlights Ellsworth Interbike Booth

MTBR highlights Ellsworth 2008 Interbike Booth and bikes. Check it out here.

Verde PR & Terrasoles Announce Partnership

Verde PR and Terrasoles® a new brand of hybrid footwear that offers a stylish mix of comfort and functionality, announce a strategic partnership effective today. To see the press release click here.